I just amazes me how many behind the scenes antics took
place between the WCW and WWF, as mentioned in Sex, Lies and Headlocks. First, Bischoff gets Hogan to come over to
the WCW camp, complete with a ticker-tape parade announcing his return to
wrestling. Bischoff gave up a couple of million dollars for six months work and
a cut of the pay-per-view to Hogan for the privilege, as well as boosting Hogan’s
already huge ego. This led to the Flair / Hogan matches in which Hogan worked
light. WCW had heavily spent on publicity, but it paid off.
In the meantime, WWF on USA network was breaking cable
viewership records, thank you very much, even though McMahon was upset that
Hogan was trying to recreate the WWF of old within the WCW. Meanwhile, Lex
Luger who was working for WWF, secretly left that camp as McMahon watched Luger
perform on TV for the WCW, and so the Monday night wars began.
Now, both the WCW and WWF were opposite shows on Monday
night. McMahon, in order to cut costs, taped most of the show earlier. WCW’s Bishoff picks up on this, and during
the WCW live broadcast, tells the audience that there is no need to switch
channels, and proceed to tell the audience the results of the WWF’s wrestling
card which was held a few weeks before. The first salvo goes to WCW and Bishoff
for preempting the competition.
This was at a period in our political history where Congress
was taking up the issue of violence in the entertainment industry. McMahon
picks up on this and starts writing “Dear Ted” missives, such as … Turner
Broadcasting will be presenting the most violent pay-per-view ever—WCW Uncensored…
this tasteless event … Of course, McMahon and the WWF would never be a part of
such violence. Round two to the WWF.
Later, McMahon did some personal lampooning of Billionaire
Ted in a series of TV shows. These really became personal attacks on Ted Turner
himself with racial and violence against women overtones. When the skits ran
deep, McMahon pulled the show, but not before petitioning the FTC to go against
the merger of Turner and Time-Warner, as McMahon said, Turner was “engaged in a
systematic plan to destroy the WWF.” How hypocritical is that statement. Did McMahon make that statement while talking to a mirror about himself? Round three to WWF.
These middle chapters in the book really give us a huge
insight as to the events that unfolded, as well as the backstabbing between Turner and McMahon during this time period of wrestling history. The reading itself is like
watching a match!
3 comments:
Reading this I'm reminded not only of the cutthroat nature of the wrestling business, whether in was 50 years ago or last week, but also the shear amount of money necessary to compete with Vince McMahon. Think about it: the only company that came even remotely close to beating the WWF (and did in terms of ratings for over a year) was backed by a billionaire who owned a cable television station. Forget winning Powerball or MegaMillions and starting a national promotion!
Gary, what really fascinates me is the balance between Vince as tyrant company overthrowing regional promoters versus Vince as little family business owner against a billionaire conglomerate owned by Ted Turner. The back-and-forth, from a business perspective, is hysterical. Tonight, we'll begin our look at the WWE's version of all this, in their documentary, "The Monday Night War."
Sam, what you say is so true. I mean Vince even framed many of his TV parity shows showing "Billionaire Ted." All of a sudden his marketing was framed as David vs. Goliath. Also the Dear Ted letters were hilarious.
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